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	<title>Machare &#38; Associates &#187; Uncategorized</title>
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	<description>Big Agency Creative Without The Big Agency</description>
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		<title>9 Principles for Great Branding by Design</title>
		<link>https://machare.com/9-principles-for-great-branding-by-design/</link>
		<comments>https://machare.com/9-principles-for-great-branding-by-design/#comments</comments>
		<pubDate>Wed, 25 Apr 2012 14:23:35 +0000</pubDate>
		<dc:creator><![CDATA[mmachare]]></dc:creator>
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		<description><![CDATA[I often describe branding as the integrated voice and visual attributes of a company. It might be described as a company's public personality. Ideally strategically planned, the messages and design will be intrinsically connected, so that whether you hear a tagline or see a product or ad, you immediately make the connection to the company. [&#8230;]]]></description>
				<content:encoded><![CDATA[I often describe branding as the integrated voice and visual attributes of a company. It might be described as a company's public personality. Ideally strategically planned, the messages and design will be intrinsically connected, so that whether you hear a tagline or see a product or ad, you immediately make the connection to the company.

In this article "<a href=" http://www.fastcompany.com/1830073/9-principles-for-great-branding-by-design" target="_blank">9 Principles for Great Branding by Design</a>" from FastCompany, three top designers discuss how to make design an integral part of your brand.]]></content:encoded>
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		<title>Happy St. Patty&#8217;s Day!</title>
		<link>https://machare.com/st-patricks-day/</link>
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		<pubDate>Fri, 16 Mar 2012 00:22:12 +0000</pubDate>
		<dc:creator><![CDATA[mmachare]]></dc:creator>
				<category><![CDATA[Spotlight]]></category>
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		<description><![CDATA[Wishing everyone a little luck o' the Irish this St. Patrick's Day!]]></description>
				<content:encoded><![CDATA[Wishing everyone a little luck o' the Irish this St. Patrick's Day!

]]></content:encoded>
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